What Is Best Publishing Tool For Newsletter On Mac

IStudio Publisher is also a page layout and desktop publishing application which was developed by iStudio Software Limited and introduced in 2009 as an alternative to Microsoft Publisher for Mac OS X users. IStudio Publisher is a simple yet powerful application and produces very professional results. Likewise, charts and graphs are best made in graphics programs and imported as images. While Page & Layout Designer has a decent selection of templates, we would have hoped for more diversity. The quality of the templates it offers – including brochures, business cards, calendars, invoices, newsletters and more – are top-notch. Create a newsletter using Publisher. Send the newsletter in an email message, either displayed in the body of the message or included as an attachment, such as a PDF file or XPS file. To learn about sending email publications, see Use Publisher to create and send email newsletters.

Not everyone who wants to publish a newsletter has access to professional page layout software. However, one of these affordable (or free) software packages designed specifically for casual use can handle the job. These programs are in addition to professional desktop publishing software programs such as Adobe InDesign or QuarkXPress, which are also quite capable of producing newsletters, although they come with a much higher learning curve and price tag. These programs are for Maccomputers.

Apple Pages

What We Like

  • Professionally designed templates.

  • Can save as a Word file or import Word files.

  • Clean interface with familiar formatting options.

What We Don't Like

  • Little in the way of instructions.

  • Only five of the templates are for newsletters specifically.

If you have a Mac, you probably already have Pages, which combines word processing and page layout in one program using different templates and windows depending on the type of document. Pages ships on all new Macs, and is also available for free for Apple mobile devices such as the iPad. One advantage of Pages is that it can store documents on the cloud where family members or co-workers can collaborate on the newsletter.

Pages come with a template section of attractive and professional newsletter templates, and you can download additional templates online.

BeLight Software: Swift Publisher

What We Like

  • Inexpensive but powerful with clean user interface.

  • Hundreds of professionally designed templates.

  • Video tutorials at company website.

What We Don't Like

  • Editing tools are limited.

  • Extra fonts and clip art images require additional purchase.

Swift Publisher is an attractively priced software package for the Mac. It is specifically for designing newsletters, brochures, flyers and the like. This software package has high-end features, but it is easy for beginners to use.

Swift Publisher ships with more than 300 customizable templates, many of which are for newsletters. If you prefer to lay out your own newsletter design, Swift Publisher has guides for columns and includes linked text box capability so your text flows from one page to another.

If you don't plan to print your newsletter yourself or if you are emailing it, you can export it in one of several formats: PDF, PNG, TIFF, JPEG, and EPS.

Scribus

What We Like

  • Supports CMYK and spot colors.

  • Includes vector drawing tools.

  • Interfaces with GIMP for image manipulation.

What We Don't Like

  • Interface may be too complex for novice users.

  • Steep learning curve.

  • Tutorials and basic documentation are very helpful.

This professional-quality desktop publishing software defies the old saying that 'you get what you pay for' because it's feature-rich and free. It does just about everything that the much more expensive pro tools do, including serving as high-quality newsletter design software. It is a good choice if you need professional printing, but it doesn't have all the fun extras like graphics, fonts, and tons of templates.

Broderbund: The Print Shop

What We Like

  • Basic editing tools suitable for home projects and family newsletters.

  • Includes templates for all holidays and family occasions.

What We Don't Like

  • No web-sharing features.

  • Some pixelation with graphics, especially when enlarged.

  • Images aren't trendy or stylish.

The Print Shop for Mac by Broderbund makes simple newsletter design a breeze. It integrates with your Mac apps such as Photos, Contacts, and Calendar. This software ships with an astounding 4,000 templates, many of them newsletters. Modify the templates for your own use or build your newsletter from scratch.

The large clip art library and royalty-free image collection give you plenty of graphic assistance in jazzing up your newsletter. With The Print Shop for Mac, you can drag and drop photos and text. The dynamic headline feature turns plain type into eye-catching graphics standouts.

This a good all-around creative printing program that is available as a download or as a DVD. Mac system requirement: OS X 10.7 through 10.10.

iStudio Publisher

What We Like

  • Beautiful template designs.

  • Great collection of instructional videos.

  • Support for hyperlinks.

What We Don't Like

  • Not compatible with PCs.

  • Limited image enhancement tools.

  • Supports only basic Roman style of OpenType fonts.

iStudio Publisher prides itself on being easy to learn and use and offers a series of instructional videos and a rapid start guide for new users. This sleek software package offers sophisticated features for professional newsletter design.

The software has a shape library, snap grid, rulers, inspectors and toolkit, like high-end published software.

iStudio Publisher comes with several newsletter templates, although you can design your own from scratch. The software is attractively priced and the company offers a 30-day free trial for curious designers. If you work in education or are a student, you receive a 40 percent discount,

Have you ever used MS Word to write your blog posts and wondered if there was something more blogger-friendly out there?

As a blogger, you have unique needs. More than fancy features and formatting, you want:

  • A place to capture all of your ideas
  • A writing tool that cuts out distractions
  • A way to find and remove embarrassing grammatical errors.

Fortunately, there are plenty of writing tools around to help you do all of the above.

In this post, I’ll share some of the most powerful writing tools for bloggers. I’ll also cover Mac, Windows, mobile apps and web apps.

Let’s dive in:

Contents

Tools to capture and organize your ideas

Have you ever sat down to write and come up with… nothing?

The dreaded writer’s block is part and parcel of every blogger’s life. But things become much easier when you have a long list of existing ideas to work on.

This is why every serious blogger I know maintains a central repository of ideas. These can be anything – blog post titles, new angles for older posts, marketing hooks, etc.

The tools I’ve listed below will help you capture and organize all these ideas:

Evernote

Evernote usually sits at the top of the list for any serious note-taker, and for good reason.

As one of the first “online notebooks,” Evernote lives up to its promise to help you “remember everything”. It is also available online, as a desktop app (Mac and Windows) and as a mobile app (both iOS and Android) so you can jot down ideas wherever inspiration strikes.

What makes this particularly useful for us bloggers is the search functionality. You can make an unlimited number of notebooks and quickly search through them.

Best of all, it is free to use, although you would need to upgrade to the paid plan to unlock more features.

Price: Freemium

Platform: Online, mobile, and desktop (Windows and Mac)

Pocket

If you’re like most bloggers, you spend a good part of your day just reading other people’s blog posts.

But sometimes, you just want to file away an interesting blog post and read it later.

This is where Pocket can be incredibly useful. Simply install the Pocket extensions (for both Firefox and Chrome) and click the icon in the browser when you land on an interesting page.

Pocket will archive the page and format it for easy reading.

If you download the Pocket app, you can read your saved articles anytime – even if you’re offline.

Pocket also has thousands of integrations with cool apps (such as Twitter) to make saving articles even easier.

Price: Free

Platform: Online (Firefox/Chrome) and mobile (Android/iOS)

Drafts (iOS only)

What if you just want to quickly take notes without scrolling through half a dozen menus and buttons?

This is where Drafts comes in.

Drafts was designed from scratch as a “write-first, organize-later” type app. Everytime you open the app, you get a blank page so you can jot down your inspiration right away. This design choice fits the writers’ workflow perfectly.

But there’s more: once you’ve got your notes down, you can use one of the many pre-built ‘actions’ to get more from your notes.

For example, you can automatically send the note contents straight into your Dropbox.

Think of it as a built-in IFTTT for your notes. You can see a list of actions here.

The only downside? It’s only available on iOS (iPhone, iPad and yes, even Apple Watch).

Price: $5.99

Platform: iOS

Trello

A lot of serious content marketers swear by Trello, and it’s easy to see why.

Trello is a ‘kanban’ style project management tool. You create a ‘board’ which can have multiple ‘lists.’ Each ‘list’ can have any number of items.

You can use these lists to store and organize your ideas. Once an idea moves past the ‘ideation’ to the ‘production’ stage, you can drag and drop it to another list.

For example, you might have four lists on a board – “Ideas, “To-Do,” “Editing” and “Published.”

You can then manage your ideas like this:

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  • Raw ideas go into the ‘Ideas’ list.
  • Finalized ideas go into the ‘To-Do’ list.
  • Once you have a draft of an idea, push it to the ‘Editing’ list.
  • Once the post is live, drag it to ‘Published’.

Ultimately you can craft your own workflow by setting up the lists that matter to you.

This will bring much needed clarity and control over your editorial process.

Price: Free

Platform: Online and mobile

Writing tools that simply work

The writing tool is the blogger’s sanctuary. This is where you’ll spend the bulk of your time; writing and editing your content.

A poor writing tool will make you want to tear your hair out with annoying distractions and errors (remember ‘Clippy’ circa Office 2003?). A great one will make writing sheer joy.

Below, I’ve compiled a list of writing tools for all platforms, budgets and experience-levels.

Dragon Naturally Speaking

I always tell bloggers to write like they speak – conversationally.

An easier way to do that is to actually speak to your computer. This is where Dragon Naturally Speaking comes into the picture.

Dragon Naturally Speaking is a speech recognition tool that lets you fast-track document creation by transcribing text through voice. Unlike the speech recognition tools of old, Dragon has a very high degree of accuracy – much more than Google Voice or Siri.

Also, Dragon recognizes industry specific-terms and acronyms from a wide-range of industries such as healthcare, legal and small business to ensure transcription accuracy.

In case of errors, the software is also capable of learning new words and phrases, giving you a completely personalized experience.

Price: $35 for home version and $80 for premium version

Platform: Desktop (PC and Mac) and online

Google Docs

Google Docs is fast becoming the writing tool of choice for a great many bloggers, writers and marketers.

It’s easy to see why:

With Google Docs, you can invite team members to collaborate and edit documents in real-time (great for working with guest bloggers too). The close integration with Gmail also makes it easy to share your content with others.

Other features include automatic saving, pre-created templates, and powerful add-ons such as speech recognition and label creation. All helping to ensure your attention is focused on the task at hand.

It can also work great for hosting lead magnets.

Price: Free

Platform: Online and mobile

Scrivener

Scrivener is essentially a project management tool masquerading as a writing tool.

Originally built to help novelists write complex projects, Scrivener has quickly become the go-to writing tool for serious bloggers.

Scrivener’s design focuses on creating ideas as ‘virtual index cards’. You can write your ideas on these cards and shift them around to create the structure and flow of your content. It also helps you take and organize comprehensive notes and make quick edits across lengthy documents.

Most bloggers will find Scrivener overkill for everyday blogging. But if you do a lot of writing and creating of lengthy documents – such as eBooks, guides etc. – you’ll find it an incredibly powerful ally.

Price: $40

Platform: Windows and Mac

Bear Writer

Bear Writer is an iOS-exclusive writing application designed for copious note taking.

It supports writer-friendly features such as basic markdown support for quick text formatting, a focus mode for distraction-free writing, and the ability to export content to alternative formats such as PDFs.

Another unique feature is the ability to organize and link thoughts through hashtags. For example, you can add the #idea hashtag to any paragraph that contains an idea. When you search for the ‘#idea’ hashtag, all of those paragraphs will show up.

This makes content creation and organization much easier.

Price: Freemium (premium version costs $15/year)

Platform: iOS (iPhone, iPad and Mac)

WordPerfect

If MS Word isn’t for you, there is a perfectly viable (and even older) word processor out there: WordPerfect.

WordPerfect has been around since 1979. For quite a while, it was the most popular word processor around before MS Word hit the scene.

Today, WordPerfect offers most of the features of MS Word, but with a cleaner interface. You’ll find that it’s particularly well suited for creating long-form documents such as whitepapers and eBooks. It offers writers the ability to create, edit, and share these documents as PDFs.

You also get access to a wide-selection of templates which allows you to work faster and smarter.

Price: $45 for home & student version and $179 for professional version

Platform: Desktop (PC)

Paragraphs

As a blogger, you want to write, not deal with unnecessary features and menu options.

This is why there has been a big increase in minimalist writing tools on the market lately. These tools do away with most features. Instead, they let you focus on what you do best: write.

Paragraphs is one of the most popular offerings in this category. This Mac-only app gives you a clean, distraction-free writing interface. Instead of ‘ribbon’ menus and a laundry list of features, you get a blank page to jot down your thoughts. Formatting options are limited and within easy reach thanks to a contextual menu.

The best part is that you can export your text as HTML. This is super helpful because you can simply copy and paste this HTML code directly into WordPress (or whichever blogging platform you use) to keep your formatting.

Price: $10

Platform: Desktop (Mac only)

BlankPage

BlankPage is another offering in the category of minimalist writing tools.

Just like Paragraphs, you get a clean, distraction-free interface for writing. There are no menu options or formatting choices to deal with – you open the app and start writing straight away.

What makes BlankPage unique is its goal-tracking tool that motivates you to write more.

Here’s how it works:

You set a goal for the number of words you want to write every day. BlankPage will then track each writing session in terms of word count and time. If you meet your goal, BlankPage will indicate it visually on a daily calendar.

This helps you visualize your progress which, as research shows, can help you stay motivated.

Price: $100 per year

Platform: Online

Editing, proofreading and fine-tuning your content

Before your content goes out to your readers, it’s always a good idea to put it through a proofreading tool.

Spelling and grammatical mistakes are embarrassing and will hinder the impact of your content.

Now, I must point out that you shouldn’t completely rely on proofreading tools.

The truth is that no tool will catch every error and they can’t take your personal writing style into account.

That said, they can still spot a lot of errors, so they do work well as an ‘extra set of eyes’.

I also like to put my post titles through different headline analyzers to get an estimate of their potential impact.

Here are a few tools to help you edit, proofread and fine-tune your content:

Thrive Headline Optimizer

Thrive Theme’s Headline Optimizer* is a WordPress plugin which ensures your headlines have maximum impact.

All you need to do is create several headlines, add them to your post in WordPress, and it will automatically begin split testing each one using statistical analysis to determine a winner. This headline will then automatically be shown to your readers.

What I love about this tool is that it doesn’t rely on social media traffic to work out which headline is performing.

Here’s why:

A few influencers could share one headline version, and not another. It wouldn’t necessarily mean one version was better. But it would usually skew your data.

Instead, Headline Optimizer uses engagement metrics which feel far more reliable. This approach can also help to determine whether your content lives up to the promise you make in the headline.

Price: $67 for a single site license (gain access to all other Thrive products for $228 per year)

Platform: WordPress plugin only

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CoSchedule Headline Analyzer

Need a quick estimate of the impact of your headline?

Take a look at CoSchedule’s Headline Analyzer.

This free tool measures the impact of your blog posts headlines, email subject lines, and social messages. Simply enter your headline and the tool provides a score based on usage of uncommon words, power words, and emotional words.

Statistically speaking, headlines that contain all of the above word types tend to perform better on social media.

Use this tool to weed out underperforming headlines before your post goes live.

Price: Free

Platform: Online

Grammarly

Grammarly* is your spell checker on steroids. While any decent spell checker can detect common errors, Grammarly goes one step further and detects awkward phrasing, poor-word usage, and run-on sentences.

Okay. So it’s not like you’ve actually got an experienced editor sitting next to you and pointing out all of the ways you can tighten your content. But it’s the next best thing.

You can use Grammarly as a browser extension, as an online tool, as a desktop app or as an add-in for MS Word. By using their Chrome/Firefox extension, Grammarly will automatically proofread your text across the web. Every word you type into email, social media, or a content management system is automatically scanned for grammatical, contextual, and vocabulary mistakes (with solutions offered on-page).

You can also simply copy and paste your finished post into Grammarly to see a list of errors.

Although the service is free, you might want to upgrade to the premium version to detect more advanced grammatical/phrasing errors.

Another premium feature I find useful is Plagiarism checker – I use this for every guest post I receive, just in case.

Price: Freemium (premium version costs $140 per year)

Platform: Online, desktop app and MS Word add-in

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Hemingway App

Inspired by the sparse writing style of Hemingway, the Hemingway App analyzes your writing for mistakes and highlights them visually through color coding.

Hemingway can automatically detect complex words and phrases, unnecessarily long sentences, and an overabundant presence of adverbs. Besides detection, it can also offer simpler alternatives to complex phrases.

The tool is available for free online, although there is a premium desktop version which lets you access advanced features such as offline use, exporting privileges, and the ability to directly post content into a CMS.

One of the things I love about the desktop version is that it’s a fairly minimal word processing tool. This makes it a great alternative to some of the writing tools mentioned above.

Price: Freemium ($19.99 one-time fee for desktop version with advanced features)

Platform: Online and desktop (Mac and Windows)

WhiteSmoke

WhiteSmoke is a word-processor and grammar checker designed with non-native English speakers in mind.

The software uses an advanced algorithm to detect not only grammatical mistakes in your content but offers tips on how to improve style, tone, and clarity. Think of it as a Grammarly alternative built for writers who struggle with casual English-language expression.

Although you can use it as a writing tool, you’ll get maximum benefit from using it to proofread and grammar-check your written content.

This tool is available both online and as a desktop app.

Price: Online version ($160 as a one-time purchase or $80 per year), desktop version ($300 as a one-time purchase or $120 per year). Grammar checker is available for free.

Platform: Online and desktop (Windows only)

StyleWriter

StyleWriter is another editing and proofreading tool that helps to improve your writing.

Designed by professional proofreaders, this tool focuses on bringing clarity to your writing and making it more reader-friendly. It automatically detects jargon and awkward phrasing, grammatical errors and spelling inconsistencies.

Although the interface can be a bit confusing at first, you’ll appreciate the kind of spelling/grammar errors it can detect once you get used to it.

Price: $90 for starter edition, $150 for standard edition, and $190 for professional edition

Platform: Desktop (PC only)

Wrapping it up

While most bloggers may build their blog with a platform like WordPress, they usually use a completely different tool for writing their posts.

Having the right tools can ensure you never forget ideas and that your copy is optimized to drive engagement with your readers.

Use this list as a starting point to discover your next favorite writing tools. Try them out at your own pace and see which ones fit your workflow and writing style.

What Is Best Publishing Tool For Newsletter On Mac

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What Is Best Publishing Tool For Newsletter On Macbook Pro

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